100% DM: A Book about Direct Marketing recenzia

As promotional materials have evolved to conform to recent advances in technology and new media, styles have expanded to incorporate sophisticated design that reaches far beyond simple, text filled information. These tools and materials have become a n integral part of successful marketing strategies of brands that have achieved an amazing level of recognition and furthermore, garnered a devoted audience along the way. In " 100% DM - Direct Marketing" we showcase the most impressive and effective materials including catalogues, leaflets, brochures, and invitations from the field of fashion to the leisure industry.